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section heading icon     overview

This page looks at the Pulitzer media group - the US newspaper chain founded by one of the pioneers of 'yellow journalism' - and Lee Enterprises, whose US$1.46 billion acquisition of Pulitzer was announced in February 2005.

It covers -

subsection heading icon     introduction

Acquisition of Pulitzer Inc. in 2005 made Lee the fourth largest newspaper publisher in the US in terms of dailies (with 58 titles) and seventh largest in terms of aggregate daily circulation. The group encompasses over 300 weekly newspapers, shoppers and specialty publications. It has around 10,700 employees.

Hungarian emigrant Joseph Pulitzer made a fortune peddling the 1890s version of trash tv in the US. Suffering from depression, physical ailments (real or otherwise) and recurrent paranoia he became a Howard Hughes-style recluse who spent the final decades of his life in what he referred to as soundproof "vaults" on his yacht, the 'Tower of Silence' at Bar Harbor in Maine and a sumptuous brownstone in Manhattan.

The next generation of Pulitzers, perhaps unsurprisingly, seem to have been burdened with psychological baggage and retreated into mediocrity.

By 2000 the group was now largely run by managers from outside the family and concentrated on US newspapers after selling its broadcasting holdings to Hearst, founded by Joseph's great rival, in the late 1990s for US$1.15 billion. In 1996 it bought the Scripps League newspapers (separated in 1921 from what later became Scripps-Howard) for US$216 million. In November 2004 the group announced that it was for sale. Joseph Pulitzer's descendants at that time had voting control of the group through a class of super-voting stock restricted to family members.

In 2005 Lee Enterprises Inc. announced that had acquired Pulitzer Inc.'s newspaper holdings (including the St Louis Post-Dispatch) in a US$1.46 billion deal that creates the US's fourth-largest newspaper publisher by number of US daily newspapers and seventh in circulation (with 58 daily newspapers in 23 states, a circulation of 1.7 million daily and 2 million on Sundays).

The Pulitzer corporate site is here.

subsection heading icon     the group

Like Scripps, the Pulitzer group at the time of the merger was still controlled by the founder's family but was considerably smaller, in contrast to that of Hearst.

The major assets are the St Louis Post-Dispatch and Arizona Daily Star; other holdings involve minor provincial newspapers. The group's broadcast assets were acquired by Hearst for around US$2 billion in 1999.


An indication of holdings is here.

subsection heading icon     history

Founder Joseph Pulitzer (1847-1911) migrated to the US from rural Hungary in 1864, serving in the Civil War before settling in Missouri, where in 1868 he began working for the St Louis German-language daily Westliche Post.

He was elected to the Missouri State Assembly for the Republican Party in 1869 and three years later Pulitzer acquired the Post for US$3,000. In 1878 he purchased the St Louis Dispatch for US$2,700, merging the two titles as the St Louis Post & Dispatch (now the Post-Dispatch) and ramping up circulation with a populism embellished with statements such as

it will always fight for progress and reform, never tolerate injustice or corruption , always fight demagogues of all parties, never belong to any party, always oppose privileged classes and public plunderers, never lack sympathy with the poor, always remain devoted to the public welfare, never be satisfied with merely printing news, always be drastically independent, never be afraid to attack wrong, whether by predatory plutocracy or predatory poverty

In 1883 he relieved railway and telegraph czar Jay Gould of the ailing daily New York World (founded 1880) at a cost of US$346,000. He proclaimed that

There is room in this great and growing city for a journal that is not only cheap but bright, not only bright but large, not only large but truly democratic - dedicated to the cause of the people rather than that of purse potentates - devoted more to the news of the New than the Old World; that will expose all fraud and sham; fight all public evils and abuses; that will serve and battle for the people with earnest sincerity.

Pulitzer took the World downmarket with a relentless diet of sensationalism. As with contemporary trash tv the recipe was commercially successful: circulation climbed from 15,000 to 600,000 by 1887, making it the largest newspaper in the US.

Pulitzer was elected to the US House of Representatives in 1885 but by 1890 was showing signs of overwork, with deteriorating eyesight and disagreement about his sanity and treatment of employees. He resigned his editorship, maintaining control from a distance in the New York 'newspaper wars' of that decade, notably competition with the New York Journal after that title was acquired by William Randolph Hearst in 1895. Ironically the Journal had been founded and then sold by Joseph's brother Albert. His "crusade" against Mary Baker Eddy in 1907 resulted in the latter's establishment of the CS Monitor.

Pulitzer died aboard his yacht in 1911, leaving Columbia University some US$2 million in his will for a Graduate School of Journalism. The first Pulitzer Prizes were awarded in 1917. Supposed affinity for "the common man" was not reflected in his lifestyle, with his New York Times obituary sniffing that

Mr. Pulitzer had one of the most expensive households in America. He had a home in East Seventy-third Street, a fine estate at Bar Harbor, and another country place on Jekyl Island, off the Georgia coast. Also he usually had two or three places abroad under lease, and a 1,500-ton steam yacht that added $100,000 a year to his expenditures

Heir Ralph Pulitzer (1879–1939) gained control of the World, which was acquired by Scripps-Howard for US$5 million in 1931 and became the World-Telegram. Joseph Pulitzer II (1885-1955) retained the St Louis Post-Dispatch.

subsection heading icon     Lee Enterprises

[under development]

subsection heading icon     studies

For Joseph Pulitzer, now remembered primarily for the Pulitzer Prizes, the most entertaining account is William Swanberg's W.A. Pulitzer (New York: Scribner's 1967). It is unlikely to be fully superseded by Denis Brian's more stolid Joseph Pulitzer: A Life (New York: Wiley 2001).

Standard academic studies are George Juergens' Joseph Pulitzer and the New York World (Princeton: Princeton Uni Press 1966) and Julian Rammelkamp's Pulitzer's Post-Dispatch: 1878-1883 (Princeton: Princeton Uni Press 1967). Paul Weaver's News & the Culture of Lying (New York: Free Press 1994) and W. Joseph Campbell's Yellow Journalism: Puncturing the Myths, Defining the Legacies (Westport: Praeger 2001) have more bite.

There are thinner accounts in Piers Brendon's The Life & Death of the Press Barons (London: Secker & Warburg 1982) and Wilbur Granberg's The World of Joseph Pulitzer (London: Abelard-Schuman 1965). Nicholson Baker & Margaret Brentano edited The World on Sunday: Graphic Art in Joseph Pulitzer's Newspaper (1898-1911) (New York: Bulfinch 2005)

For later generations, see Daniel Pfaff's Joseph Pulitzer II & the Post-Dispatch (University Park: Penn State Press 1991).

Pulizer's 1904 will left Columbia University a $2 million endowment for a journalism school and prizes for literature, journalism, music and drama. He indicated that

I am deeply interested in the progress and elevation of journalism, having spent my life in that profession, regarding it as a noble profession and one of unequaled importance for its influence upon the minds and morals of the people. I desire to assist in attracting to this profession young men of character and ability, also to help those already engaged in the profession to acquire the highest moral and intellectual training.

The Pulitzers have attained something of the status of Hollywood's Oscars, with similar complaints about cronyism and opaque criteria. Alexander Cockburn sniffed in the Wall Street Journal during 1984 that the Pulitzers are "a self-validating ritual whereby journalists give each other prizes and then boast to the public about them", going on to comment that

If bankers gave themselves prizes ('the most reckless Third-World loan of the year') with the same abandon as journalists, you may be sure that the public ridicule would soon force them to conduct the proceedings in secret.

Print journalism is, however, a different country - they do things differently there.

For the history of the prizes and their impact see John Hohenberg's reverential The Pulitzer Prizes; a History of the Awards in Books, Drama, Music, and Journalism, Based on the Private Files over Six Decades (New York: Columbia Uni Press 1974) and The Pulitzer Prize Story II: award-winning news stories, columns, editorials, cartoons, and news pictures (New York: Columbia Uni Press 1980).

There has been no major study of Lee Enterprises or Howard. Two works John Newhouse's reverential Philip D. Adler: A Man and a Tradition (Mount Vernon: Lee Enterprises 1970) and Wilbur Cross' Lee's Legacy of Leadership: The History of Lee Enterprises, Incorporated (Davenport: Greenwich Publishing 1990).





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