owl image title for Interpublic profile
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overview

landmarks










section heading icon
    
landmarks

This chronology is indicative only. It covers -

Context is provided by the broader communications and media timeline on this site.

subsection heading icon     antecedents

1902 Alfred W. Erickson agency founded

1911 H.K. McCann agency founded

1930 merger results in McCann-Erickson

1939 Jack Morton motivation company founded by ounded by Jack Morton

1954 McCann-Erickson buys Marschalk & Pratt

subsection heading icon     beginnings

1960 Interpublic Inc. established as holding company for McCann Erickson

1967 Foote Cone & Belding begins investing in cable tv systems in US

1971 Interpublic Group goes public

1973 TCI buys Foote Cone & Belding cable operations

1978 DeVries PR formed

1983 Fitzgerald+CO founded in Atlanta

1991 Interpublic takes stake in Fremantle Productions

1991 takes 23% stake in All American Communications

1994 Amster Yard formed

1994 Interpublic buys 50% of CME KHBB from Saatchi for US$40m

1995 All American Communications and Interpublic buy Mark Goodson Productions for US$50m

1995 All American buys Interpublic's stake in Goodson

1995 All American acquired by Fremantle


1997 Interpublic buys Marketing Corporation of America

1997 buys Integrated Communications Corporation

1997 Pearson buys Freemantle (inc All American and Goodson)

1998 Interpublic buys Fitzgerald+CO

1998 buys Jack Morton

1999 Initiative Media Worldwide formed from merger of Western International and Initiative Media

subsection heading icon     into sports

1999 Interpublic buys Brands Hatch Leisure Group Ltd (BHL) in UK

1999 Jack Morton buys Denby Associates, Instructional Design Group, Creation Communications, De Otter & De Vries Live Communications

2000 Jack Morton buys Production Design Group, Caribiner International (Communications Division)

2001 Jack Morton buys Planet Interactive

2001 buys Wolf-Olins

2001 buys Caudex MEDical publishing

2001 buys TrueNorth group

2001 buys DeVries Public Relations

2002 buys Media First International

2003 sells NFO to Taylor Nelson Sofres for US$435m

2004 sells Brands Hatch and three smaller motor racing circuits at Oulton Park, Cadwell Park and Snetterton to MotorSport Vision

2004 pays £77m to exit from Silverstone motor racing circuit




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version of July 2004
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